Tag: digital-marketing

  • When One Post Costs More Than You Think

    When One Post Costs More Than You Think

    In today’s digital landscape, one impulsive post or comment can undo years of hard-earned credibility, and it can happen faster than ever. With employer information, professional affiliations, past posts, and public profiles only a few clicks away, online missteps now travel quickly from personal feeds to workplaces, boardrooms, and inboxes. Whether it’s a tone-deaf meme,…

  • Lessons from Cellcom’s Prolonged Leadership Silence

    When a business faces a public relations crisis, the way it communicates—or fails to—can determine long-term customer trust and loyalty. Right now, Cellcom is experiencing day six of a widespread outage, with little to no direct communication from leadership.  I’ve seen firsthand that silence is never a winning strategy in crisis management. In this situation,…